STRATEGI PENGEMBANGAN SUMBER DAYA ORGANISASI DALAM MENINGKATKAN KINERJA DAN KEAKTIFAN ANGGOTA ORGANISASI (Studi Badan Eksekutif Mahasiswa Universitas Teknologi Sumbawa)

Abstract

This study aims to analyze organizational resource development strategies in improving the performance and activeness of members of the Student Executive Board (BEM) of Sumbawa University of Technology for the 2025/2026 period. The study employed a mixed-methods approach with a Sequential Exploratory design through observation, interviews, documentation, and questionnaires. Data were analyzed using George R. Terry’s strategic management theory, includes planning, organizing, actuating, and controlling and SWOT analysis. The findings of this study showed that the organizational resource development strategies implemented by BEM UTS have been fairly effective through systematic work program planning, clear task distribution, member capacity-building programs, and regular evaluations. The SWOT analysis reveals that BEM UTS possesses strengths in its organizational structure, institutional support, and human resources quality, while weaknesses remain in coordination, communication, and organizational administration. Furthermore, institutional support and technological advancements provide significant opportunities, whereas academic demands and fluctuating student participation present major challenges. This study concludes that organizational resource development strategies contribute positively to enhancing members’ performance and activeness, although improvements in coordination, evaluation, and organizational management are still necessary to establish a more effective, adaptive, and sustainable student organization.